These are my favourite tools and the workhorse of my activity in my business. Other people will have their preferences but these are mine.

Market Samurai – Keyword Research and Planning Versatile and easy to use lets you finely tune your keyword research to home in on your target market.

Click.org is a brilliant online platform for monitoring your marketing progress, success – and failures. Cloaking your affiliate links, Tracking & Optimizing Your Marketing through mailing management, live stats for mail shots and link clicking.

I was amazed when I found this because it has instant response so if you make a tweet on twitter, for instance, you can watch the immediate response and see hits in the activity dashboard instantaneously. It is a little addictive! It isn’t cheap but I think it’s priceless. The reason I use it is because if you want to shorten a link it provides a secure option – one that isn’t treated like spam.

I used to use Google’s link shortener and bit.ly until I realised that they often ended up in the trash because of wide use by spammers or abusive marketers, and its links were being regularly blocked in email clients.
I really recommend it although it does have occasionally come across some careless programming link errors that are a little frustrating.

Click has over 50 additional facilities you can use on the site which are incredibly useful and will enable you to achieve a lot. Link Rotation; Search engine friendly tracking links; IP Rotation and Redirection; Conversion Tracking; Split Testing to fin best converting landing pages; Creating multiple tracking links for a single link; Link Masking; Create your own branded tracking links.

Click Link Popups …. simple Genius! – Build your list while you get paid!

Click enables you to create Popups for your tracking links for list building. Click popups enable you to rapidly build your list because they will popup in front of any destination URL you choose (which could be an affiliate site). You can design your link to include an opt-in form which your visitor must register on before they can move onto the affiliate site behind. If your visitor then chooses to buy from the affiliate site, you will get paid.

The magic of the Click popup is that they allow you to build your mailing list while you get paid, and easily, so that you can market to this visitor, again and again, into the future.

Click is not cheap but its cost can easily be covered when you use the list building opportunities provided but their Popup.

JVZoo – one of the best affiliate networks where you can find high ticket affiliate programs of tried and tested products which offer repeat payments for some programs. Products have low return rates signifying a high degree of purchase satisfaction. The only frustration is that, unlike Clickbank, you need to buy into the product to be able to promote it as an affiliate. But that is also a good thing.

ClickBank – The most popular and widely know Affiliate Network for digital products under a wide range of categories.

Ecovermaker – A simple to use design platform for designing eBook covers to your own requirements.